As a brand consultancy co-founder, designer and cultural researcher, my work slits open dogmatic creative industry binaries and exploits found interstices.
Having built brands for tech businesses that earned them billion dollar valuations and directed experiential events for media conglomerates, I am now refocusing my attention towards engaging the cultural vanguard.
PUBLISHED REALREVIEW 15 - CAN JOKES BRING DOWN GOVERNMENTS?, 2023 DAZED MENA - THE MEME: WHAT IS DEAD MAY NEVER DIE DONOTRESEARCH - IN DEFENSE OF THE EDGELORD, 2022